It’s About Time: Time magazine jumps into the food and climate conversation
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Friday, January 29th, 2010, 1:06 PM
It’s great to see TIME delve into the conversation about industrial meat production and the benefits of grass-fed beef.
Glad to see the writer refuting the myth-making by the National Cattlemen’s Beef Association that feedlot meat is better for the environment. But you could finish the Time magazine article being a little too starry eyed about grass-fed beef. We need to marry this conversation with a reality check: Only a tiny fraction of U.S. beef is grass-fed and there would be no sustainable way to convert our nation’s entire cattle population to the pasture. I know, no one is proposing that’s what we do, but we need then to be clear that we should be talking not only about how cattle is best raised – but how much of it we should be eating, too. In a nation that leads the world in per capita beef consumption, that’s a particularly relevant conversation to be having.
